
New Horizons for Applied Ethnography
"It is critical that anthropologists and other social scientists doing ethnography participate in interdisciplinary and transdisciplinary projects not just as marginal observers but take on leadership roles that will elevate the contribution of ethnography beyond anthropology and other social science disciplines. Consequently, ethnography is not seen as an 'appendix' of development projects, but rather as their driving force."
This is part of the final paragraph of our paper “New Horizons for Applied Ethnography”, co-authored by Gregor Cerinsek, Dan Podjed, Sara Arko, Domen Bancic, and Jure Vetršek. The paper was presented at the NBM21 conference, in a session “Ethnographic Research and New Business Models” – the session was chaired by the Active8-Planet member of the Advisory Board, Prof. Sarah Pink.
CLICK HERE to read the full paper.